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Light Emitting Diode which is better known as LED is possibly one of the most highly used and advanced technologies of the modern world. Just as its name suggests, it is a device which emits light when current passes through it. But this simple device has many applications. One of the most important applications is LED signs. They can be used both in indoors as well as outdoors.

 Outdoor LED signs are very popular in most city streets. Large organizations, banks, various companies and even the government use these signs in most cosmopolitan cities. They can be used to present anything from advertisements to traffic directions and even the latest news. These signs play a pivotal role in the new generation of advertising. Traditional advertising methods are now giving way to the new LED technology. Companies whether they are big or small prefer to advertise their products by these new techniques of advertisement.

 The popularity of outdoor LED signs is definitely due to some excellent reasons. These signs are very eye catching and look very beautiful due to their illuminated structure. Along with that they are available in various sizes, models, and colors. Examples of latest LED signs include moving message signs, picture signs, video and digital display, billboards etc. Signs with flashing and animated properties are also often used. These signs are very cheap and affordable even with all the benefits that they include. They are also very easy to use such that they can be configured by operators with very little knowledge. They can be easily programmed to turn on and off at regular intervals and display whatever content you want.

 Another LED technology that has revolutionized advertising is outdoor LED billboards. So far billboards were restricted to papers, vinyl, and painted billboards. The arrival of these new billboards has changed the scene completely. These are nothing but large computer screens which are used to display advertisements. Since theses billboards can incorporate video they are much more high quality and are realistic. This allows companies to reach the consumers more easily. Outdoor LED billboards have a very important advantage over traditional billboards. The traditional mechanical ones can show up to three advertisements but an LED billboard can show an unlimited amount of advertisements. It is controlled by a computer and an operator can easily change the advertisement with a click of his mouse. At the same time they take up much less space than their traditional counterparts.

Advertising and marketing outdoor signage is excellent for businesses to show buyers the name of your store and what you are supplying. It is normally made of high quality plastic signboard with large graphics and logo on it, for people to see easily. Some are crafted with UV protected plastic to fight fading due to long exposure to sunlight, some are crafted of light weight aluminum and vinyl fabric ad banners for a sturdy and lightweight design that will survive a lifetime. You can also make use of them to greet visiting colleagues and loved ones at the front door of your home while adding a touch of design and charm to the outside.

 Another use of these recyclable outdoor signs is for tradeshow booths, park and recreation signs or directional signage in your store or office. Decorate your booth with ink-jet laminating signs showcasing your merchandise images. Place them at any place, attach them to a wall by using screws to label a display or attach them to a post to show instructions so your visitor will have an easy access to car parking spaces, comfort rooms, entrance and escape hall ways.

 Other forms of outdoor signage devices like outdoor video signage, multimedia screens and with big screen video displays are very popular today especially in large professional companies like food markets and grocery stores. It is like a large television set where you can show an advertising campaign. They are good due to the fact they can be set to advertise several items. They are costlier than standard outdoor signs, though.

 If you have merchandise that changes info periodically, this is the right solution for you. Unlike LED signs which can be programmed very easily, you have to manually assemble the words or numbers, letter by letter and number by number which is time consuming and in most cases, they are positioned in high locations, which make them more difficult to do.