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Over the years, a lot of businesses have seen the amazing advantages that custom neon signs have to offer. These unpretentious yet attractive tubes of light have been proven effective in catching the attention of millions of customers worldwide.

 Custom neon signs tell the public that your business is ready to serve and that they are welcome to come inside. This is especially true for those businesses with the neon signs that bear the word OPEN. Without sign that say your business is open, potential customers will not know or will have a doubt whether your business is open or not. Putting up these signs will surely take away their doubts and they would readily come into your shop to check out what you can offer them.

Custom neon signs are truly striking and eye catching. Any message that you project can be enhanced with the use of these signs. You can make the most out of your custom neon signs by placing them in strategic areas to make them more visible to people who may pass by your shop. These custom neon signs can also play a significant role in your marketing efforts because it has the ability to broadcast your company’s identity to the general public. Even before customers step foot in your door, these signs have already spoken directly to them from a distance.

 One should never underestimate the value of custom neon signs because it is one sure way to generate more sales by bringing in more people to come into shops and stores. Any doubts in the minds of customers will be erased upon seeing the custom neon signs which convey the message of your readiness to serve customers and meet their needs.

Neon signs are signs made with luminous glass tubes. The tubes which contain neon or other inert gases at low pressure are made to glow by applying high voltage electricity. The tubes can be bent into any shape and a range of colors produced by either the gas used or the colored phosphorescent powder used for coating the tubes. The working principles of the neon sign resemble those of Geissler tube, a tube invented in 1855 by the German physicist, Heinrich Geissler. It was used for demonstrating principles of electricity. Experiments were done by filling the Geissler tube with different gases and applying electric power. It was observed that the gas glowed if subjected to low pressure. It is important to note that Geissler was also glass tube maker.

 Neon gas was discovered by British scientists, William Ramsey and M. W. Travers in 1898. They derived the name from Greek word “neos” meaning “the new gas”. They obtained the gas by liquefying air followed by fractional distillation. The French scientist Georges Claude was the first person to invent a neon lamp which he made by sealing neon gas in a glass tube. He displayed the lamp in Paris in December 1910. Georges then discovered that he could make neon signs with the tubes. He discovered that the tubes could be easily twisted and shaped to make letters and pictures. By mixing other gases with neon Georges was able to produce an array of colors in the tubes. The Penning mixture required least voltage to start and maintain the neon sign. This mixture was made from 98 to 99.5% neon gas and 0.5 to 2% argon. He started making neon signs and selling them in France through his company known as Claude Neon. He introduced neon signs to the United States in 1923. Neon signs quickly became popular for outside advertising.

 By 1950s neon signs were so popular that they could be found everywhere in cities and major road sides where they were visible both during the day and at night. Entertainment joints use the attractive signs to display their services. Bars line their walls with neon signs beer advertisements to boost sales. Even small businesses use neon signs to attract customers. It the dream of many to have their business names in the lights.